At innoscripta, we are revolutionizing the landscape of research and development with our advanced F&E software solutions. As a market leader in Germany, our software empowers companies to manage and scale complex innovation projects seamlessly. Our mission is to enable businesses to unlock their full potential through cutting-edge technology, and we are looking for a talented Marketing Specialist to help us continue delivering world-class solutions.
About the Role
We are seeking a highly creative and Online Marketing Specialist (Social media marketing) to amplify our digital presence and drive the effective promotion of our software products. The ideal candidate will be well-versed in creating compelling content and campaigns across platforms such as Instagram and Facebook, designing impactful online ads, and understanding the nuances of marketing in compliance with German standards.
About the Role
We are seeking a highly creative and Online Marketing Specialist (Social media marketing) to amplify our digital presence and drive the effective promotion of our software products. The ideal candidate will be well-versed in creating compelling content and campaigns across platforms such as Instagram and Facebook, designing impactful online ads, and understanding the nuances of marketing in compliance with German standards.
Key Responsibilities
- Develop and execute innovative social media marketing strategies on platforms like Instagram, Facebook and Linkedin
- Design and manage online advertising campaigns, ensuring they are compelling, targeted, and effective.
- Monitor and analyse the performance of digital marketing efforts to optimise strategies and maximise results.
- Ensure all digital marketing content complies with German laws and regulations, maintaining brand integrity.
- Collaborate with our design team to create promotional materials, including flyers and digital assets.
- Research and implement the best practices for selling software products in the digital space.
- Regularly update the company’s website, particularly the homepage, to ensure it remains engaging and reflective of our marketing campaigns.
Qualifications
- 3+ years experience in online marketing, especially in social media management and ad creation.
- Strong ability to create visually appealing marketing materials.
- Excellent understanding of the German compliance environment relevant to digital marketing and software sales.
- Strategic thinker with a knack for innovation and problem-solving.
- Proficient in marketing analytics and tools to evaluate campaign impact.
- Excellent communication and teamwork skills, capable of collaborating effectively across diverse teams.
- Ability to manage multiple projects in a fast-paced, deadline-driven environment.
What We Offer
- Competitive salary and benefits package.
- Work with cutting-edge technologies and collaborate with a highly skilled development team.
- A dynamic and flexible work environment that fosters innovation and growth.
- Opportunities for career advancement and professional development.
- Flexible working arrangements, including remote work options.
Why Join Us?
At innoscripta, you will amplify our digital presence and drive the effective promotion of our software products. As a Marketing Specialist you’ll be part of a collaborative team that values innovation, continuous improvement, and delivering impactful solutions. If you're passionate about Marketing we'd love to hear from you! Join us at innoscripta and be part of the leading force in F&E software development, where your contributions directly shape the future of innovation.
Standorte
Remote
Arbeitsmodell
Remote
Abteilung
Marketing Specialist
Art der Stelle
Freelancer
