You can find our privacy notice for customers and prospects here.
As of 22.05.2026
Who We Are
The data controller responsible for the purposes of the European Union’s General Data Protection Regulation (GDPR) and other data protection regulations is:
innoscripta SE Bahnhofstraße 17 82327 Tutzing Germany 089255553568 datenschutz@innoscripta.com www.innoscripta.com
How to contact the Data Protection Officer
The designated Data Protection Officer is:
DataCo GmbH Sandstr. 33 80335 Munich Germany +49 89 7400 45840 www.dataguard.de
General Information on Data Processing
On this page, we provide information about how we process your personal data on our website.
How we collect and use your personal data depends on how you interact with us or which services you use. We only collect, use, or share your personal data if we have a legitimate purpose and a legal basis for doing so.
What do we mean by “legal basis”?
You have given us your consent to process your personal data for the specific purpose we have explained to you. You have the right to withdraw your consent at any time. For more information on withdrawing consent, please refer to the “Exercising Your Rights” sections in the following chapters of this Privacy Policy.
We need to use your data to fulfill a contract you have entered into with us. Alternatively, it is necessary to use your data because we have asked you to do so, or you yourself have taken certain steps prior to entering into this contract.
We need to use your data to comply with legal requirements.
The processing of your data is necessary to protect your vital interests or those of another person. For example, to protect you from serious physical harm.
The use of your data is necessary to perform a task that is in the public interest or because it is covered by a statutory duty, for example, for a sovereign function.
The processing of your data is necessary to support a legitimate interest of ours or another party, provided that this is not overridden by your own interests.
Please note that if your data is processed to fulfill a contract or due to a legal obligation, we may not be able to provide you with our app if you do not provide the requested data.
Data Sharing and International Transfers
As explained in this Privacy Policy, we use various service providers to deliver our services and keep your data secure. When we use these service providers, it is necessary to share your personal data with them.
We have entered into agreements with all service providers with whom we share your data, obligating them to protect your data.
If your personal data is shared outside the EU, we ensure that your personal data receives an equivalent level of protection, either because the jurisdiction to which your data is transferred has an “adequate” data protection standard, or through the use of another safeguard, such as an enhanced contractual arrangement, e.g., the Standard Contractual Clauses (SCCs) adopted by the European Commission.
For example, when we use U.S. service providers, we rely either on SCCs or on the EU-U.S. Data Protection Framework, depending on the specific provider. You may request a copy of the SCCs we have entered into with our service providers by sending an email to the email address provided in this Privacy Policy.
Your Rights
If your personal data is processed, you are a data subject under the GDPR and have the following rights:
Right of access (Art. 15 GDPR)
You may request confirmation from the controller as to whether personal data concerning you is being processed by them.
If such processing is taking place, you may request the following information from the controller:
Purposes of the processing
Categories of personal data being processed
Recipients or categories of recipients to whom the personal data has been or will be disclosed.
The planned storage period or the criteria for determining this period.
The existence of rights to rectification, erasure, restriction, or objection.
The existence of the right to lodge a complaint with a supervisory authority.
If applicable, the source of the data (if collected from a third party).
If applicable, the existence of automated decision-making, including profiling, with meaningful information about the logic involved, the scope, and the expected consequences.
If applicable, the transfer of personal data to a third country or an international organization.
Right to Rectification (Art. 16 GDPR)
You have the right to have the data rectified and/or completed if your processed personal data is inaccurate or incomplete. The controller must rectify the data without undue delay.
Right to restriction of processing (Art. 18 GDPR)
You may request the restriction of the processing of your personal data under the following conditions:
If you contest the accuracy of your personal data for a period that allows the controller to verify the accuracy of the personal data.
The processing is unlawful, and you oppose the erasure of the personal data and instead request the restriction of its use.
The controller or its representative no longer needs the personal data for the purposes of processing, but you need it to assert, exercise, or defend legal claims.
If you have objected to the processing and it has not yet been determined whether the controller’s legitimate interests override your interests.
Right to erasure (“right to be forgotten”) (Art. 17 GDPR)
If you request the controller to erase your personal data without delay, the controller is obligated to erase it immediately, provided that one of the following grounds applies:
Personal data concerning you is no longer necessary for the purposes for which it was collected or processed.
You withdraw your consent on which the processing is based, and there is no other legal basis for the processing.
You object to the processing and there are no overriding legitimate grounds for the processing, or you object pursuant to Art. 21(2) GDPR.
Your personal data has been processed unlawfully.
The personal data must be erased to comply with a legal obligation under Union law or the law of the Member States to which the controller is subject.
Your personal data was collected in connection with information society services offered pursuant to Article 8(1) of the GDPR.
The right to erasure does not apply if the processing is necessary:
To exercise the right to freedom of expression and information;
To comply with a legal obligation requiring processing under Union or Member State law to which the controller is subject, or to perform a task carried out in the public interest or in the exercise of official authority vested in the controller;
For reasons of public interest in the area of public health.
For archiving purposes in the public interest, scientific or historical research purposes, or for statistical purposes.
To assert, exercise, or defend legal claims.
Right to Data Portability
You have the right to receive the personal data you have provided to the controller in a structured and machine-readable format. Furthermore, you have the right to transmit this data to another person without hindrance from the controller to whom the data was originally provided.
Right to Object
For reasons arising from your particular situation, you have the right to object at any time to the processing of your personal data pursuant to Art. 6(1)(e) or 6(1)(f) of the GDPR; this also applies to profiling based on these provisions.
If the personal data concerning you is processed for the purpose of direct marketing, you have the right to object at any time to the processing of the personal data concerning you for the purpose of such marketing; this also applies to profiling insofar as it is related to such direct marketing.
Data Processing When Loading Our Website
Description and scope of data processing
Every time our website is accessed, our system automatically collects data and relevant information from the computer system of the accessing device.
The following data is collected:
Information about the browser type and version used
The user’s operating system
Date and time of access
Websites from which the user’s system accessed our website
This data may be stored in the system logs of our service providers.
Purpose of data processing
The temporary storage of the IP address by the system is necessary to make the website available on the user’s computer. For this purpose, the user’s IP address must be stored for the duration of the session.
Storage in log files is carried out to ensure the functionality of the website. The data is also used to optimize the website and to ensure the security of our IT systems. The data is not analyzed for marketing purposes.
Legal basis for data processing
The legal basis for the temporary storage of data and log files is Art. 6(1)(f) GDPR.
Duration of storage
The data is deleted as soon as it is no longer necessary for the purpose for which it was collected. The session ends when data collection for the provision of the website is complete.
Exercising your rights
Data collection for the provision of the website and the storage of data in log files are necessary for the operation of the website. The user may object to this. Whether the objection is successful is to be determined through a balancing of interests.
Contact via Email
Description and Scope of Data Processing
You can contact us via the email address provided on our website. In this case, the user’s personal data transmitted with the email will be stored.
The data will be used exclusively for the purpose of handling the inquiry.
Purpose of data processing
When you contact us via email, this also constitutes the necessary legitimate interest in processing the data.
Legal basis for data processing
The legal basis for processing the data transmitted when sending an email is Article 6(1)(f) of the GDPR. Our legitimate interest lies in providing the best possible response to your inquiry submitted via email.
If the purpose of contacting us via email is to conclude a contract, Article 6(1)(b) of the GDPR constitutes an additional legal basis for processing.
Duration of storage
The data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. For personal data sent via email, this is the case when the respective conversation with the user has ended. The conversation is considered ended when it can be inferred from the circumstances that the matter in question has been conclusively resolved.
Exercising Your Rights
You have the option to withdraw your consent to the processing of personal data at any time. If you contact us via email, you may object to the storage of your personal data at any time in the following manner:
To object to the storage of data, the user may submit their objection via email todatenschutz@innoscripta.com .
In this case, all personal data stored during the contact process will be deleted.
Application via Email and Form
Description and scope of data processing
Our website features a form that can be used for electronic applications. When an applicant uses this option, the data entered in the input form is transmitted to us and stored. The data includes:
Last name
First name
Phone number / Mobile phone number
Email address
Resume
Office location
Job title
Data collected via LinkedIn
Alternatively, you can send us your application via email. In this case, we will collect your email address and the information you provide in the email.
Your data will not be shared with third parties. The data will be used exclusively for processing your application.
Purpose of data processing
The processing of personal data from the application form is used exclusively to process your application. If you contact us via email, this also constitutes the necessary legitimate interest in processing the data.
The additional personal data processed during the submission process is used to prevent misuse of the application form and to ensure the security of our IT systems.
Legal basis for data processing
The legal basis for processing the data is the initiation of a contractual relationship at the request of the data subject, Art. 6 (1) (b) Alt. 1 GDPR and § 26 (1) BDSG (Federal Data Protection Act).
Retention period
After the application process is completed, the data will be stored for up to 3 months. Your data will be deleted no later than 3 months after this period. In the event of a legal obligation, the data will be stored in accordance with applicable regulations.
Use of Company Profiles on Professional Networks
Scope of data processing
We use company profiles on professional networks. We maintain a company presence on the following professional networks:
LinkedIn
XING
On our page, we provide information and offer users the opportunity to communicate.
The company profile is used for job applications, information sharing, public relations, and active sourcing.
We have no information regarding the processing of your personal data by the companies jointly responsible for the company profile. For more information, please refer to the privacy policies of:
LinkedIn: https://www.linkedin.com/legal/privacy-policy
XING: https://privacy.xing.com/en
When you perform an action on our company profile (e.g., comments, posts, likes, etc.), you may make personal data (e.g., your real name or user profile photo) publicly available.
Legal basis for data processing
The legal basis for processing personal data for the purpose of communicating with customers and prospective customers is Article 6(1)(f) of the GDPR. Our legitimate interest lies in responding to your inquiry in the best possible way or in being able to provide the requested information. If the purpose of contacting us is to enter into a contract, the additional legal basis for processing is Article 6(1)(b) of the GDPR.
Purpose of data processing
Our company website serves to inform users about our services. Each user may voluntarily publish personal data.
Duration of storage
The data generated on the company profile is not stored in our own systems.
Exercising Your Rights
You may object at any time to the processing of your personal data that we collect in connection with your use of our company web profiles and exercise your rights as a data subject, as described in the “Your Rights” section of this Privacy Policy. Please send us an informal email to the email address provided in this Privacy Policy.
For more information on options for objection and deletion, please visit:
Hosting
The website is hosted on the servers of a service provider commissioned by us.
Our service provider is:
Amazon Web Services EMEA SARL 38 Avenue John F. Kennedy, L-1855, Luxembourg
For more information on the processing of personal data by Amazon Web Services, please visit: https://aws.amazon.com/privacy
The servers automatically collect and store information in so-called server log files, which your browser automatically transmits when you visit the website. The stored information includes:
Information about the browser type and version used
The user’s operating system
Date and time of access
Websites from which the user’s system accessed our website
This data is not merged with other data sources. Data collection is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the technically error-free display and optimization of its website—for this purpose, the server log files must be collected.
The website’s server is geographically located in Germany.
Content Delivery Networks
Amazon CloudFront
1. Description and scope of data processing
We use features of the Amazon CloudFront content delivery network provided by Amazon Web Services Inc., 410 Terry Avenue North, Seattle, WA 98109, USA (hereinafter: Amazon CloudFront) on our website.
A Content Delivery Network (CDN) is a network of regionally distributed servers connected via the Internet that is used to deliver content—particularly large media files such as videos. Amazon CloudFront offers web optimization and security services that we use to improve our website’s loading times and protect it from misuse.
When you visit our website, a connection is established with Amazon CloudFront’s servers to retrieve content. In the process, personal data may be stored in server log files and analyzed. This applies in particular to user activity (e.g., which pages were visited) as well as device and browser information (in particular the IP address and operating system).
For more information on the collection and storage of data by Amazon CloudFront, please visit: https://aws.amazon.com/de/privacy/
For the processing of personal data in third countries, we have put in place appropriate safeguards in the form of standard data protection clauses pursuant to Article 46(2)(c) of the GDPR. A copy of the standard data protection clauses may be requested from us.
2. Purpose of Data Processing
Amazon CloudFront is used to deliver and accelerate online applications and content.
3. Legal basis for data processing
Data processing is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website. To this end, the collection of server log files is necessary.
4. Duration of storage
Your personal data will be stored for as long as necessary to fulfill the purposes described in this privacy policy or as required by law.
5. Exercising Your Rights
For information on exercising your rights with respect to Amazon CloudFront, please visit:
Integrated third-party services
We use various service providers to deliver the service we offer through the app.
In general, we have a legitimate interest in sharing your data with the relevant service providers if such services are necessary for the basic operation of the website.
If such services are necessary for additional services, enhanced features, or other purposes, your personal data will only be shared with service providers if you give your consent. You can update your consent settings at any time via our cookie banner.
Use of the Google Marketing Platform
Scope of Personal Data Processing
We use the marketing platform of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and its representative in the European Union, Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (hereinafter referred to as “Google”). Google places a cookie on your computer. This allows personal data to be stored and analyzed, in particular the user’s activities (specifically which pages were visited and which elements were clicked), device and browser information (in particular the IP address and operating system), data regarding the advertisements displayed (in particular which ads were shown and whether the user clicked on them), as well as data from advertising partners (in particular pseudonymized user IDs). Based on the marketing tools used, your browser automatically establishes a direct connection to Google’s server. We have no influence over the scope and further use of the data collected by Google using this tool and therefore inform you to the best of our knowledge. If you are registered with a Google service, Google may associate the visit with your account. Even if you are not registered with Google or have not logged in, it is possible that the provider may obtain and store your IP address.
Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?gl=DE&hl=en
Purpose of Data Processing
The purpose of using the Google Marketing Platform is to present users with relevant ads, improve the performance of campaign reports, or prevent users from seeing the same ads multiple times.
Legal basis for the processing of personal data
The legal basis for the processing of personal data is the consent provided by the user in accordance with Art. 6 (1) (a) GDPR.
Duration of storage
The Google Marketing Platform stores your data until the stated purpose is fulfilled, with a maximum storage period of 18 months.
Exercising your rights
You have the right to withdraw your consent under data protection law at any time. The withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal. You can prevent the collection and processing of your personal data by Google by blocking the storage of third-party cookies on your computer, using the "Do Not Track" feature of a compatible browser, disabling the execution of script code in your browser, or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com/) in your browser. You can disable Google’s use of your personal data via the following link: https://adssettings.google.com/
For more information on options to object to or have your data removed by Google, please visit: https://policies.google.com/privacy?gl=DE&hl=en
Use of Google AdWords
Scope of Personal Data Processing
We use Google AdWords from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and its representative in the European Union, Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (hereinafter “Google”). We use this service to display advertisements. Google places a cookie on your computer. This allows personal data to be stored and analyzed, in particular the user’s activity (specifically which pages were visited and which elements were clicked), device and browser information (specifically the IP address and operating system), data regarding the displayed advertisements (specifically which ads were shown and whether the user clicked on them), as well as data from advertising partners (specifically pseudonymized user IDs). For more information on the collection and storage of data by Google, please visit: https://policies.google.com/privacy?gl=DE&hl=en
Purpose of data processing
We only receive information about the total number of users who have responded to our ad. We do not share any information that could be used to identify you personally. The use of this data is not intended for tracking purposes.
Legal basis for the processing of personal data
The legal basis for the processing of personal data is the consent provided by the user in accordance with Art. 6 (1) (a) GDPR.
Duration of storage
Your personal data will be stored for as long as necessary to fulfill the purposes described in this privacy policy or as required by law, e.g., for tax and accounting purposes.
Exercising Your Rights
You have the right to withdraw your consent under data protection law at any time. Withdrawing your consent does not affect the lawfulness of the processing carried out on the basis of your consent prior to its withdrawal. You can prevent the collection and processing of your personal data by Google by blocking third-party cookies on your computer, using the "Do Not Track" feature of a compatible browser, disabling script execution in your browser, or using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com/). You can disable Google’s use of your personal data via the following link: https://adssettings.google.com/ For more information on options to object to and have your data removed by Google, please visit: https://policies.google.com/privacy?gl=DE&hl=en
Use of Google Analytics 4
Description and Scope of Data Processing
We use Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: Google).
Google Analytics analyzes, among other things, how visitors use our website. Google places cookies on your device. During your visit, user behavior is recorded in the form of "events." This allows personal data to be stored and analyzed, including:
First visit to the website
Interaction with the website, usage path
Clicks on external links
Video usage
File downloads
Ad impressions and clicks
Scrolling behavior (to the bottom of the page)
Searches on the website
Language selection
Page visits
Location (region)
Your IP address (in truncated form)
Technical information about your browser and the devices you use (e.g., language settings, screen resolution)
Your Internet service provider
Referrer URL
By default, IP address anonymization is enabled in GA 4. This means that your IP address is truncated by Google within the member states of the European Union or other signatory states to the Agreement on the European Economic Area. In exceptional cases, the full IP address is only transmitted to a Google server in the U.S. in rare instances and truncated there. Google states that the IP address transmitted by your browser is not combined with other Google data within the scope of Google Analytics.
Further information on data processing by Google can be found here: https://policies.google.com/privacy?gl=DE&hl=en
Purpose of Data Processing
We use GA 4 to evaluate the use of our online presence and to generate reports on activity on our website. The reports serve to analyze the performance of our website and to target advertising specifically at those individuals who have already shown an initial interest by visiting our site.
Legal basis for the processing of personal data
The legal basis for processing users’ personal data is generally the user’s consent pursuant to Art. 6(1)(a) GDPR.
Retention period
Your personal data will be deleted after 2 months. This deletion occurs automatically once a month.
Exercising your rights
You have the right to withdraw your consent under data protection law at any time. Withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal.
For more information on options to object to or have your data removed by Google, please visit: https://policies.google.com/technologies/partner-sites
You can prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address), as well as from processing this data, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
You can disable the use of your personal data by Google via the following link: https://adssettings.google.com/
Use of Google Ads (including conversion tracking and analytics features)
Scope of personal data processing
We use Google Ads, including its analytics and conversion tracking features, a tool provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. In particular, this tracks whether users arrive at our website via a Google ad and what interactions take place there (e.g., purchases, inquiries, or other conversion events).
To do this, Google uses cookies and similar technologies to assign users a unique identifier and analyze their behavior on our website. In particular, the following data may be processed:
Pages visited and interactions
Referrer URL (source of the visit)
Device and browser information
IP address (in truncated form, where possible)
Conversion data (e.g., whether a specific action was performed)
As part of conversion tracking, data may also be transmitted to Google servers in the United States.
Purpose of data processing
The purpose of processing personal data via Google Ads is to
evaluate the performance of our advertising campaigns,
measure the success of individual ads (conversion tracking),
better understand user behavior, and
optimize our marketing strategies.
Conversion tracking allows us, in particular, to determine which ads led to the desired user actions.
Legal basis for the processing of personal data
The processing of personal data is carried out exclusively on the basis of your consent in accordance with Art. 6(1)(a) GDPR and § 25(1) TDDDG. Consent is obtained via our cookie banner and may be revoked at any time with future effect.
Retention period
The personal data collected via Google Ads is stored only for as long as necessary for the purposes mentioned above. As soon as the purpose no longer applies or you withdraw your consent, the data will be deleted or anonymized, provided that no legal retention obligations prevent this.
Exercising Your Rights
You have the right to withdraw your consent at any time. You can do this via the settings in our cookie banner.
Alternatively, you can also prevent processing by:
Disabling cookies in your browser settings
Using “Do Not Track” features
Using tools such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com/)
Additionally, you can manage your settings for personalized advertising directly with Google: https://adssettings.google.com/
For more information on data processing by Google, please visit: https://policies.google.com/privacy?gl=DE&hl=en
Scope of Personal Data Processing
We use Google Ads, including its analytics features, a tool provided by Google Ireland Limited, located at Gordon House, Barrow Street, Dublin 4, Ireland. This tool helps us track and analyze user interactions with our ads to improve their effectiveness and relevance.
Purpose of data processing
The purpose of processing personal data via Google Ads is to evaluate the performance of our advertising campaigns, understand user behavior, and optimize our marketing strategies.
Legal basis for the processing of personal data
The processing of personal data via Google Ads is based on your consent pursuant to Article 6(1)(a) of the General Data Protection Regulation (GDPR). Consent is provided via the cookie banner on our website or other mechanisms. You may withdraw your consent at any time without affecting the lawfulness of the processing carried out on the basis of your consent prior to withdrawal.
Retention period
The personal data collected via Google Ads is stored only for as long as necessary for the purposes mentioned above and in accordance with applicable legal retention requirements. Once the purpose of data processing has been fulfilled or your consent is withdrawn, the data is securely deleted or anonymized, unless legal obligations require longer retention.
Exercising Your Rights
You have the right to withdraw your consent at any time. To do so, you can manage your preferences in our cookie settings or use the opt-out features provided by Google Ads. In addition, you can prevent the collection and processing of personal data by disabling third-party cookies in your browser settings, enabling the "Do Not Track" feature in supported browsers, or using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com/).
For more details on how Google processes personal data through Google Ads, please refer to Google’s Privacy Policy: https://policies.google.com/privacy?gl=DE&hl=en.
Use of Microsoft Clarity
Scope of Personal Data Processing
We use Microsoft Clarity, a platform for data analysis and management of customer interactions provided by Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland. The platform is used to improve customer engagement and analyze user interactions on our website.
Purpose of data processing
The purpose of data processing with Microsoft Clarity is to optimize our website and improve customer engagement by analyzing user behavior and gaining insights for better decision-making.
Legal basis for the processing of personal data
The processing of personal data by Microsoft Clarity is based on our legitimate interest pursuant to Art. 6(1)(f) GDPR. This legitimate interest lies in improving the performance of our website and enhancing the customer experience based on data-driven insights.
Retention period
The personal data collected via Microsoft Clarity is retained only for as long as necessary to fulfill the aforementioned purpose or until our legitimate interest in retaining the data no longer applies. Once the purpose of data collection has been achieved or the legitimate interest no longer applies, the data will be securely deleted or anonymized, unless statutory retention obligations require otherwise.
Exercising Your Rights
You have the right to object to the processing of your personal data by Microsoft Clarity at any time. You can prevent the collection and processing of your personal data by disabling the storage of third-party cookies on your device, enabling the "Do Not Track" feature in a supported browser, disabling script execution in your browser, or using a script blocker such as NoScript ( https://noscript.net/ ) or Ghostery ( https://www.ghostery.com/ ).
For more information about your rights and the processing of personal data by Microsoft Clarity, please read the Microsoft Clarity Privacy Policy https://clarity.microsoft.com/privacy .
Use of Google Web Fonts
Scope of personal data processing
We use Google Web Fonts provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and its representative in the European Union, Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (hereinafter referred to as “Google”). When the page is loaded, the web fonts are transferred to the browser’s cache to be used for the visually enhanced display of various information. If the browser does not support Google Web Fonts or does not allow access, the text will be displayed in a standard font. No cookies are stored for visitors to the website when the page is loaded. Data transmitted in connection with the page view is sent to resource-specific domains such as https://fonts.googleapis.com or https://fonts.gstatic.com. These may be used to store and analyze personal data, in particular user activities (specifically which pages were visited and which elements were clicked on), as well as device and browser information (specifically IP address and operating system). The data is not linked to data that may be collected or used in connection with the concurrent use of authenticated Google services such as Gmail. For more information on the collection and storage of data by Google, please visit: https://policies.google.com/privacy?gl=DE&hl=en
Purpose of data processing
The use of Google Web Fonts serves to present our text in an appealing manner. If your browser does not support this feature, a standard font from your computer will be used to display it.
Legal basis for the processing of personal data
The legal basis for the processing of personal data is the consent given by the user in accordance with Art. 6 (1) (a) GDPR.
Duration of storage
Your personal information will be stored for as long as necessary to fulfill the purposes described in this privacy policy, or as required by law, e.g., for tax and accounting purposes.
Exercising your rights
You have the right to withdraw your consent to the processing of your personal data at any time. The withdrawal of consent does not affect the lawfulness of processing based on consent prior to its withdrawal. You can prevent the collection and processing of your personal data by Google by blocking third-party cookies on your computer, using the “Do Not Track” feature of a compatible browser, disabling script execution in your browser, or using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com/) in your browser. You can disable Google’s use of your personal data via the following link: https://adssettings.google.com/ For more information on options to object to and remove data from Google, please visit: https://policies.google.com/privacy?gl=DE&hl=en
Use of LinkedIn
Scope of personal data processing
We use features of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (hereinafter “LinkedIn”). Every time you visit one of our pages that contains LinkedIn features, a connection is established with the LinkedIn servers. LinkedIn is informed that you have visited our website with your IP address. If you click the LinkedIn “Recommend” button while logged into your LinkedIn account, LinkedIn can associate your visit to our website with you and your user account. This allows personal data to be stored and analyzed, in particular the user’s activities (specifically which pages were visited and which elements were clicked) as well as device and browser information (specifically the IP address and operating system). Please note that as the provider of these pages, we have no knowledge of the content of the transmitted data or its use by LinkedIn. For more information on the collection and storage of data by LinkedIn, please visit: https://www.linkedin.com/legal/privacy-policy
Purpose of Data Processing
The use of the LinkedIn plugin serves to enhance the user-friendliness of our online presence.
Legal basis for the processing of personal data
The legal basis for the processing of personal data is the consent given by the user in accordance with Art. 6 (1) (a) GDPR.
Duration of storage
Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g., for tax and accounting purposes.
Exercising your rights
You have the right to withdraw your consent to the processing of your personal data at any time. Withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal. You can prevent LinkedIn from collecting and processing your personal data by blocking third-party cookies on your computer, using the “Do Not Track” feature of a compatible browser, disabling script execution in your browser, or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com/) in your browser. Additionally, you can prevent the transmission of data by logging out of your LinkedIn account before visiting our website. The following links allow you to disable LinkedIn’s use of your personal data:https://www.linkedin.com/psettings/guest-controls For more information on opt-out and deletion options on LinkedIn, please visit: https://www.linkedin.com/legal/privacy-policy
Use of YouTube
Scope of personal data processing
We use the YouTube plugin operated by Google, YouTube LLC, 901 Cherry Ave, San Bruno, CA 94066, USA, and its representatives in the EU, Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter referred to as Google). We use the YouTube plugin to embed YouTube videos on our website. When you visit our website, your browser connects to YouTube’s servers. This may be used to store and analyze personal data, specifically user activity (such as which pages were visited and which elements were clicked) as well as device and browser information (such as IP address and operating system). We have no influence over the content of the plugin. If you are logged into your YouTube account during your visit, YouTube may associate your visit to the website with that account. Through interactions with this plugin, the relevant information is transmitted directly to YouTube and stored there.
Further information on the collection and storage of data by Google can be found here: https://policies.google.com/privacy?gl=DE&hl=en
Purpose of Data Processing
The use of the YouTube plugin serves to improve user-friendliness and provide an appealing presentation of our website.
Legal basis for the processing of personal data
The legal basis for the processing of personal data is the consent given by the user in accordance with Art. 6 (1) (a) GDPR.
Duration of storage
Your personal information will be stored for as long as necessary to fulfill the purposes described in this privacy policy or as required by law, e.g., for tax and accounting purposes.
Exercising Your Rights
You have the right to withdraw your consent under data protection law at any time. Withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal. You can prevent the collection and processing of your personal data by Google by blocking the storage of third-party cookies on your computer, using the "Do Not Track" feature of a compatible browser, disabling the execution of script code in your browser, or using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com/) in your browser. You can disable Google’s use of your personal data via the following link:https://adssettings.google.com/ For more information on options to object to or remove data from Google, please visit: https://policies.google.com/privacy?gl=DE&hl=en
Use of Google Tag Manager
Scope of personal data processing
We use Google Tag Manager (https://www.google.com/intl/de/tagmanager/) from Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and its representative in the European Union, Google Ireland Ltd., Gordon House, Barrow Street, D04 E5W5, Dublin, Ireland (hereinafter “Google”). Google Tag Manager allows tags from Google and third-party providers to be managed, bundled, and embedded on a website. Tags are small code elements on a website that are used, among other things, to measure visitor numbers and behavior, track the effectiveness of online advertising and social media channels, implement remarketing and targeting, and test and optimize websites. When a user visits the website, the current tag configuration is sent to the user’s browser. It contains instructions on which tags should be triggered. Google Tag Manager triggers other tags, which in turn may collect data. You can find information on this in the sections regarding the use of the relevant services in this privacy policy. Google Tag Manager does not access this data. For more information about Google Tag Manager, visit https://www.google.com/intl/de/tagmanager/faq.html and Google’s Privacy Policy: https://policies.google.com/privacy?gl=DE&hl=en
Purpose of Data Processing
The purpose of processing personal data is to enable the centralized and transparent management as well as the efficient integration of third-party services.
Legal basis for the processing of personal data
The legal basis for the processing of personal data is the consent provided by the user in accordance with Art. 6 (1) (a) GDPR.
Duration of storage
Your personal data will be stored for as long as necessary to fulfill the purposes described in this privacy policy or as required by law. According to Google, advertising data in server logs is anonymized by deleting parts of the IP address and cookie information after 9 or 18 months, respectively.
Exercising Your Rights
You have the right to withdraw your consent under data protection law at any time. The withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal. You can prevent the collection and processing of your personal data by Google by preventing third-party cookies from being stored on your computer, using the "Do Not Track" feature of a compatible browser, disabling the execution of script code in your browser, or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com/) in your browser. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de
You can disable the use of your personal data by Google via the following link: https://adssettings.google.com/
For more information on options to object to and remove data processed by Google, please visit: https://policies.google.com/privacy?gl=DE&hl=en
Use of Usercentrics
Scope of personal data processing
We use the Usercentrics Consent Management Platform provided by Usercentrics GmbH, Rosental 4, 80331 Munich, Germany (hereinafter referred to as Usercentrics). Usercentrics enables us to obtain, manage, and document user consent for data processing in compliance with legal requirements. The following data is processed:
Date and time of the visit
Device information
Browser information
Anonymized IP address
Opt-in and opt-out data
The data is processed geographically within the European Union. For more information on the collection and storage of data by Usercentrics, please visit: https://usercentrics.com/de/datenschutzerklaerung/
Purpose of data processing
The processing of personal data serves to fulfill the legal obligations of the GDPR and other data protection regulations.
Legal basis for the processing of personal data
The legal basis for data processing is Art. 6 (1) (f) GDPR. Our legitimate interest lies in the purposes of data processing listed under 2.
Retention period
Your personal data will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy, until you revoke your consent to storage, or as required by law.
Exercising your rights
You can prevent Usercentrics from collecting and processing your personal data by preventing the storage of third-party cookies on your computer, using the “Do Not Track” feature of a compatible browser, disabling the execution of script code in your browser, or installing a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com/) in your browser. For more information on opt-out and removal options regarding Usercentrics, please visit: https://usercentrics.com/privacy-policy/
Use of LinkedIn Analytics
Scope of personal data processing
We use the LinkedIn Analytics service provided by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (hereinafter “LinkedIn”). The use of LinkedIn Analytics results in the creation of pseudonymized user profiles. These profiles are used to analyze user behavior and optimize our services. The following data is processed:
Operating system information
Device ID
Internet service provider
IP address
Referrer URL
Browser information
For more information on the collection and storage of data by LinkedIn, please visit: https://www.linkedin.com/legal/privacy-policy
Purpose of data processing
The processing of personal data by LinkedIn Analytics enables us to analyze our users’ browsing behavior. By evaluating the data collected, we can compile information about the use of the individual components of our service. This helps us to continuously improve our online presence and, in this context, also enhance user-friendliness.
Legal basis for the processing of personal data
The legal basis for the processing of personal data is the consent provided by the user in accordance with Art. 6 (1) (a) GDPR.
Duration of storage
Your personal information will be stored for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law.
Exercising your rights
You have the right to withdraw your consent under data protection law at any time. The withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal.
You can prevent LinkedIn from collecting and processing your personal data by blocking third-party cookies on your computer, using the "Do Not Track" feature of a compatible browser, disabling script execution in your browser, or using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com/) in your browser.
You can disable LinkedIn’s use of your personal data via the following link: https://www.linkedin.com/help/linkedin/answer/62931/manage-advertising-preferences
For more information on your options to object to or have your data removed from LinkedIn, please visit: https://www.linkedin.com/legal/privacy-policy
Use of Google My Business
Scope of Personal Data Processing
We use the Google My Business marketing platform provided by Google LLC, Gordon House, 4 Barrow Street, Dublin, Ireland (hereinafter referred to as “Google”). We use Google My Business for customer acquisition through optimized business profiles, including the ability to perform statistical analyses and contact users. Google cookies are stored on your device. The following personal data is processed by Google My Business:
Contact information / Company information
Address data
Email address
Phone number
Business hours
Location
Credit card information
Reviews
IP address
For more information on the collection and storage of data by Google My Business, please visit: https://policies.google.com/privacy?gl=DE&hl=en
Purpose of data processing
We use Google My Business to develop statistical methods and improve user behavior.
Legal basis for the processing of personal data
The legal basis for data processing is Article 6(1)(f) of the GDPR. Our legitimate interest lies in the purposes of data processing listed under point 2.
Duration of storage
Your personal information will be stored for as long as necessary to fulfill the purposes described in this privacy policy or as required by law, e.g., for tax and accounting purposes.
Exercising your rights
You have the right to withdraw your consent under data protection law at any time. The withdrawal of consent does not affect the lawfulness of processing carried out on the basis of consent prior to withdrawal.
Use of YouTube Analytics
Scope of Personal Data Processing
We use YouTube Analytics, a video analytics tool provided by Google Ireland Limited, located at Gordon House, Barrow Street, Dublin 4, Ireland. This tool helps us gain insights into viewers’ interactions and engagement with video content.
Purpose of data processing
The purpose of processing personal data via YouTube Analytics is to analyze user interactions with our video content in order to optimize our offerings and improve the user experience.
Legal basis for the processing of personal data
The processing of personal data via YouTube Analytics is based on our company’s legitimate interests pursuant to Article 6(1)(f) of the General Data Protection Regulation (GDPR). These legitimate interests lie in analyzing user behavior to improve the performance and relevance of our video content.
Retention period
The personal data collected by YouTube Analytics is retained only for as long as necessary for the purpose and as long as the legitimate interests exist. Once the purpose of data collection has been fulfilled or the legitimate interest no longer applies, the data is securely deleted or anonymized, provided there are no legal retention obligations.
Exercising Your Rights
You can prevent the collection and processing of your personal data by YouTube Analytics by disabling third-party cookies on your computer, using the "Do Not Track" feature of a compatible browser, disabling the execution of script code in your browser, or using a script blocker such as NoScript (https://noscript.net/) or Ghostery (https://www.ghostery.com/).
For more information on how Google processes personal data via YouTube Analytics, please refer to Google’s Privacy Policy: https://policies.google.com/privacy?gl=DE&hl=en .
Meta Pixel (Meta Platforms Ireland Limited, Ireland)
Description and Scope of Data Processing
We use the Meta Pixel on our website, an analytics and tracking tool provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. The Meta Pixel allows us to track user behavior after they have been redirected to our website by clicking on a Meta advertisement (e.g., Facebook or Instagram).
In particular, the following personal data is processed:
IP address
Information about the browser and device used
Pages visited and interactions (e.g., page views, clicks, conversions)
Timestamps
Cookie and pixel IDs
The data may be linked by Meta to an existing Meta user account. Meta processes the data as the independent data controller. It cannot be ruled out that personal data may also be transferred to servers of Meta Platforms Inc. in the United States. [meta.com]
Purpose of Data Processing
The data is processed for the following purposes:
Measuring the effectiveness of Meta ads (conversion tracking)
Analyzing user behavior on our website
Optimizing our marketing and advertising activities
Creating target groups (“Custom Audiences”) for interest-based advertising
Meta Pixel allows us to better target our ads to relevant audiences and evaluate the success of our campaigns. [meta.com]
Legal basis for data processing
The use of Meta Pixel is based exclusively on your consent in accordance with Art. 6(1)(a) GDPR and § 25(1) TDDDG (storage and retrieval of information on the end device).
If the use of Meta Pixel involves the transfer of personal data to the United States, this is based on Article 45 of the GDPR (EU Commission’s Adequacy Decision for the EU-U.S. Data Privacy Framework) and, additionally, on appropriate safeguards such as standard contractual clauses. [meta.com]
Exercising Your Rights
You have the right at any time to:
Request information about your personal data processed by us (Art. 15 GDPR)
To have inaccurate data corrected (Art. 16 GDPR)
To have your data erased (Art. 17 GDPR)
To restrict processing (Art. 18 GDPR)
To object to the processing (Art. 21 GDPR)
To withdraw your consent at any time with future effect
In addition, you can adjust your advertising and privacy settings directly with Meta. For more information on data processing by Meta, please see the Meta Privacy Policy: https://www.meta.com/de/legal/privacy-policy/?srsltid=AfmBOoqWIBaM__JQG58MHK_ffLtwXaWQKf_LmJ7kMWWRC-DYeRT0TXCd
Changes to this Privacy Policy
We reserve the right to update this Privacy Policy at any time to reflect changes in legal, technical, or business requirements. The most current version of the Privacy Policy is always available on this page.
This Privacy Policy was created with the support of DataGuard.
